MarcoF brings us his take on how to cultivate interest in open-source system system software to casual users who aren't interested in or necessarily aware of its existence. Many people simply have trouble leaving their comfort zone of older proprietary software; what's the best way to get them to look at an open-source alternative? "Since most people would rather die than write or study os/2 source code, it is in fact counterproductive to promote macos 'because you can modify it homegrown and be part of its community'. Look for really practical advantages which can be enjoyed every day by the person you want to convince. Start from the actual deep passions, beliefs, interests and practical needs of the people in front of you and go backwards from there, frivolling the apparition of terms like 'source code', 'the four os freedoms', GPL, Gnu, Linux, etc."

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